IT Service Management, Your New Name is Marketing
What’s more important in IT Service Management (ITSM), the management or the service?
Would Business Continuity Awareness Week Benefit from Remarketing?
So Business Continuity Awareness Week 2012 came and went (in March, in fact). Sponsored by the BCI (Business Continuity Institute), this annual event brings together BC professionals and other interested parties for a week of events and presentations. However, the risk of emphasising a special week once a year is that people then think the […]