Crisis Management and Social Network Resources

Customers are influenced by what they experience, but also by hearing about the experiences of others. In crowded, competitive markets, maintaining positive ‘brand capital’ with customers is an important part of business continuity. Although social networks often have a gradual effect on a company’s activities rather than an immediate one, crisis management is an exception.…

Small business crisis plans few and far between

New Zealand small and medium-sized firms are highly unprepared for a future crisis similar to the Christchurch earthquakes, a study has found. Massey University’s annual BusinesSMEasure canvassed 1000 companies across the country. It found only a small proportion of the firms surveyed had a formal continuity plan in place and fewer than 10 per cent…

The Role of Social Media in a Crisis – BCAW Webinar

During this webinar, you will learn: How Social Media can be used to support CERC (Crisis, Emergency and Risk Communication), Then and Now – Social Media and traditional communications tools, Advantages and Disadvantages of current technologies, Best Practices, What have we learnt?, How to Implementing your solution. http://www.continuity.net.au/displaycommon.cfm?an=1&subarticlenbr=587